The Sales Funnel: Or, How to Charm Your Way into a Customer’s Wallet Without Getting Slapped

Let’s talk about the sales funnel. Or as I like to call it: the slippery slide of seduction that takes your customers from “Who the heck are you?” to “Take my money!” — with a few detours through existential doubt, discount codes, and a healthy amount of stalking (the legal marketing kind, not the restraining-order kind). You … Read more